Help on Wordtracker Research - KEI
Help > Wordtracker Research - KEI
Keyword Effectiveness Index (KEI) was invented by a leading SEO Expert, Sumantra Roy of 1st Search Engine Rankings (http://www.1stSearchRanking.com).
KEI is a measure of how effective a keyword is for your web site.
Generally, the higher the KEI the better the keyword effectiveness.
In Wordtracker:
- A KEI higher than 10 is considered a good keyword.
- A KEI higher than 100 is considered an excellent keyword
